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Category : Engineering

Table of Content:

Part 1: Introduction
Ch 1: Introduction to Electronic Commerce
Ch 2: Technology Infrastructure: The Internet and the World Wide Web
Part 2: Business Strategies for Electronic Commerce
Ch 3: Selling on the Web
Ch 4: Marketing on the Web
Ch 5: Business-to-Business Activities: Improving Efficiency and Reducing Costs
Ch 6: Social Networking, Mobile Commerce, and Online Auctions
Ch 7: The Environment of Electronic Commerce: Legal, Ethical, and Tax Issues
Part 3: Technologies for Electronic Commerce
Ch 8: Web Server Hardware and Software
Ch 9: Electronic Commerce Software
Ch 10: Electronic Commerce Security
Ch 11: Payment Systems for Electronic Commerce
Part 4: Integration
Ch 12: Planning for Electronic Commerce

Product Details:

Language: English
ISBN-10: 1133526829
ISBN-13: 978-1133526827
ISBN-13: 9781133526827

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