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Strategic Management Text and Cases 7th Edition by Dess Lumpkin Eisner and McNamara Test Bank
Strategic Management Text and Cases 7th Edition by Dess Lumpkin Eisner and McNamara Test Bank


Table of Content PART ONE: STRATEGIC ANALYSIS
Chapter 1: Strategic Management: Creating Competitive Advantages
Chapter 2: Analysing the External Environment of the Firm
Chapter 3: Assessing the Internal Environment of the Firm
Chapter 4: Recognizing a Firm’s Intellectual Assets: Moving beyond a Firm’s Tangible Resources
PART TWO: STRATEGIC FORMULATION
Chapter 5: Business-Level Strategy: Creating and Sustaining Competitive Advantages
Chapter 6: Corporate-Level Strategy: Creating Value through Diversification
Chapter 7: International Strategy: Creating Value in Global Markets
Chapter 8: Entrepreneurial Strategy and Competitive Dynamics
PART THREE: STRATEGIC IMPLEMENTATION
Chapter 9: Strategic Control and Corporate Governance
Chapter 10: Creating Effective Organizational Designs
Chapter 11: Strategic Leadership: Creating a Learning Organisation and an Ethical Organisation
Chapter 12: Managing Innovation and Fostering Corporate Entrepreneurship
PART FOUR: CASE ANALYSIS
Chapter 13: Analyzing Strategic Management Cases
Product Details: Language: English
ISBN-10: 007786252X
ISBN-13: 978-0077862527
ISBN-13: 9780077862527
Author: Gregory G. Dess , G.Tom Lumpkin , Alan Eisner , Gerry McNamara
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