Purchase Economics of Strategy 7th Edition E-book Online

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Category : Economics

Table of contents:

PART ONE: FIRM BOUNDARIES

1. The Power of Principles: An Historical Perspective

2. The Horizontal Boundaries of the Firm

3. The Vertical Boundaries of the Firm

4. Integration and Its Alternatives

PART TWO: MARKET AND COMPETITIVE ANALYSIS

5. Competitors and Competition

6. Entry and Exit

7. Dynamics: Competing Across Time

8. Industry Analysis

PART THREE: STRATEGIC POSITION AND DYNAMICS

9. Strategic Positioning for Competitive Advantage

10. Information and Value Creation

11. Sustaining Competitive Advantage

PART FOUR: INTERNAL ORGANIZATION

12. Performance Measurement and Incentives

13. Strategy and Structure

14. Environment, Power, and Culture

Product Detail:

Language: English
ISBN-10: 1119042313
ISBN-13: 978-1119042310
ISBN-13: 9781119042310

Get Economics of Strategy 7th Edition by David Dranove, David Besanko, Mark Shanley, Mark Schaefer

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