vendredi 27 septembre 2019

Purchase Strategic Management Concepts and Cases 1st edition by Dyer Godfrey Jensen and Bryce E-book Online

Strategic Management Concepts and Cases 1st edition by Dyer Godfrey Jensen and Bryce

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Table of content: Section I. Overview
Chapter 1: What is Strategy?
Section II: External Environment
Chapter 2: External Environment Analysis: Opportunities and Threats
Section III: The Nature of Business Unit Competitive Advantage
Chapter 3: Internal Analysis: Finding a Firms Resources and Capabilities
Chapter 4: Cost Advantage
Chapter 5: Differentiation Advantage
Section IV: Corporate Level Strategies
Chapter 6: Corporate Strategy
Chapter 7: Vertical Integration and Outsourcing
Chapter 8: Strategic Alliances (Cooperative Strategies)
Chapter 9: International Strategies
Section V: Strategy in Dynamic Environments
Chapter 10: Innovative Strategies and Business Models
Chapter 11: Competitor Interaction
Section VI: Making and Implementing Strategy
Chapter 12: Strategy Implementation
Chapter 13: Corporate Governance and Ethics
Chapter 14: Strategy and Social Value Organizations
Product Details: Language: English
ISBN-10: 0470937386
ISBN-13: 9780470937389
ISBN-13: 9780470937389
Author: Jeffrey H. Dyer Paul Godfrey Robert Jensen and David Bryce
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