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Instant Download of Entrepreneurial Small Business 4th edition by Jerome Katz, Richard P. Green test bank

Instant download Entrepreneurial Small Business 4th edition by Jerome Katz, Richard P. Green test bank
Table of Content: Chapter 1: Small Business: Its Opportunities and Rewards
Chapter 2: Small Business Entrepreneurs: Characteristics and Competencies
Chapter 3: Small Business Environment: Managing External Relations
Chapter 4: Small Business Ideas: Creativity, Opportunity, and Feasibility
Chapter 5: Small Business Entry: Paths to Part-Time Entrepreneurship
Chapter 6: Small Business Entry: Paths to Full-Time Entrepreneurship
Chapter 7: Small Business Strategies: Imitation with a Twist
Chapter 8: Business Plans: Seeing Audiences and Your Business Clearly
Chapter 9: Small Business Marketing: Product and Pricing Strategies
Chapter 10: Small Business Promotion: Capturing the Eyes of Your Market
Chapter 11: Small Business Distribution and Location
Chapter 12: Marketing Plans: Saying How You’ll Get Sales
Chapter 13: Small Business Accounting: Projecting and Evaluating Performance
Chapter 14: Cash: Lifeblood of the Business
Chapter 15: Small Business Finance: Using Equity, Debt, and Gifts
Chapter 16: Assets: Inventory and Operations Management
Chapter 17: Small Business Protection: Risk Management and Insurance
Chapter 18: Legal Issues: Recognizing Your Small Business Needs
Chapter 19: Human Resource Management: Small Business Considerations
Chapter 20: Achieving Success in the Small Business
Product Details: Language: English
ISBN-10: 0078029422
ISBN-13: 978-0078029424
ISBN-13: 9780078029424
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